Marketing

4 Cornerstones Of An Effective Digital Marketing Strategy

You can safely assume that the majority of businesses use some type of digital marketing. Statistics show that, for example, 77% of small and...

Attrace Is A Decentralized Affiliate Platform For The Future

Affiliate networks provide a very necessary service. They communicate advertiser expectations to affiliates, ensure affiliates are paid on time and offer security...

Email Marketing vs Marketing Automation – What Startups Need To Know

It’s easy to confuse email marketing with marketing automation, especially for budding startups. While the confusion is understandable, you should know what...

Direct Marketing Automation – Your Most Reliable Marketing Strategist

Marketing Automation is an evolving concept and that's why it does not come as a surprise that only a few marketing companies...

Why Brands Need to Invest in Event Marketing

It has become very difficult to really connect with the consumers nowadays on digital channels as social media has jam packed the connectivity mediums,...

Tips and Tricks for Building an Effective Direct Mail Marketing Campaign

To begin your direct mail campaign, break down the process into manageable steps and take these factors into consideration. Here are some...

How to Choose the Best Direct Marketing List Broker

Whether you are looking to do a mail out, a telemarketing campaign or wanting to reach prospects by email, direct marketing is...

How Could a University Marketing Graduate Get It So Wrong?!

It didn't take me more than 2 minutes to tell the General Manager to a business I consult to...

What Does Direct Marketing Cost?

For the purpose of this article we will be talking about direct mail, telemarketing and email marketing. With direct mail, you can...

Direct Mail: An Old Marketing Tool With New Power

Looking for a better way to connect with customers and prospects in this technology-rich, multi-channel environment? Would you think I was crazy...

Get Quick Payback With Cheap EDDM Marketing

Every business needs a marketing plan to be successful. An effective way to get a fast return on promotional marketing campaigns is Every...

Trust Marketing for Small Businesses

If you are a person who is looking to have some great tips for your small budget business then you are in...